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History of Embrace

Founded in 2003, Embrace has grown in leaps and bounds.

Embrace was only just a pet insurance concept when it won the 2003 Wharton Business Plan Competition – a concept that has blossomed into the amazing company that we all know and love.
 

 
2020
Image showing $200,000 check
September 2020

EmbraceCLE Community Challenge launches raising over $200,000 for Cleveland-area nonprofits.

2020
North Coast Winner
August 2020
Embrace won the NorthCoast 99 Award for the 9th time, recognizing Embrace as one of Northeast Ohio’s best places to work for top talent.
2020
Plain Dealer Top Workplace Award
June 2020
Embrace was named one of Northeast Ohio's Top Workplaces by The Plain Dealer for the 6th time.                                                                   
2019
ISEA-AWARD
December 2019

Embrace is awarded the 2019 International Service Excellence Award Service Champion Award.

2019
Paw Support logo
September 2019

Embrace partnered with PawSupport to give policyholders 24/7 access to a pet help line for guidance on pet-related issues including behavioral, dietary, and wellness concerns.

2019
Mobile App Icon
April 2019
Embrace policyholders can now manage their policies anytime, anywhere with the Embrace Pet Insurance mobile app for iOS and Android devices. 
2015
MyEmbrace
June 2015
Further enhancing the customer experience, Embrace launched MyEmbrace, our online customer portal.
2014
Helen Woodward Animal Center Logo
April 2014
Embrace partnered with Helen Woodward Animal Center, one of America’s top non-profit animal welfare organizations, to help protect pets in their forever homes.
2013
Armed Forces Insurance
November 2013
Striving to make pet insurance a household name, Embrace and American Modern Insurance Group worked with Armed Forces Insurance to protect even more cats and dogs.
2012
Healthy Pet Deductible
September 2012
Healthy Pet Deductible was launched, rewarding pets with a $50 credit towards their deductible for each healthy year.
2012
American Modern Insurance
August 2012
Embrace partnered with American Modern Insurance Group, an AM Best A+ Superior rated insurance carrier.
2003
2003 Embrace Logo
July 2003
The 2003 Wharton Business Plan Competition winner was a pet insurance concept later named Embrace Pet Insurance.
2006
Cat Image
October 2006
Embrace sold our first policy on October 10, 2006                                                                   .                                                                   
Keep Up With The Latest From Embrace

Check out our press releases to learn more about the newest policy features and newsworthy announcements.

See Press Releases
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Phone (800) 511-9172 or Fax (800) 238-1042

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Pet health insurance is administered by Embrace Pet Insurance Agency, LLC and underwritten by one of the licensed insurers of American Modern Insurance Group, Inc., including American Modern Home Insurance Company d/b/a in CA as American Modern Insurance Company (Lic. No 2222-8), and American Southern Home Insurance Company. Coverage is subject to policy terms, conditions, limitations, exclusions, underwriting review, and approval, and may not be available for all risks or in all states. Rates and discounts vary, are determined by many factors, and are subject to change. Wellness Rewards is offered as a supplementary, non-insurance benefit administered by Embrace Pet Insurance Agency in the United States. © 2020 American Modern Insurance Group, Inc.  + Wellness Rewards not available in Rhode Island.