History of Embrace

Founded in 2003, Embrace has grown in leaps and bounds.

Embrace was only just a pet insurance concept when it won the 2003 Wharton Business Plan Competition – a concept that has blossomed into the amazing company that we all know and love.

June 2022 - Embrace was named one of Northeast Ohio's Top Workplaces by The Plain Dealer for the 8th time.

October 2021 - Embrace is named #1 Pet Insurance 2022 by Forbes.

October 2021 - Embrace became Great Place to Work Certified

September 2021 - Embrace won the Northcoast 99 Award for the 10th time, recognizing Embrace as one of Northeast Ohio’s top places to work for top talent.

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Since its inaugural year (2020), the EmbraceCLE Community Challenge has raised nearly $400,000 for Cleveland-area nonprofits.

December 2021 – Embrace is awarded the 2021 International Service Excellence Award in the Division of a Medium Business by the Customer Service Institute of America.

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September 2019 - Embrace partnered with PawSupport to give policyholders 24/7 access to a pet help line for guidance on pet-related issues including behavioral, dietary, and wellness concerns.

April 2019 - Embrace policyholders can now manage their policies anytime, anywhere with the Embrace Pet Insurance mobile app for iOS and Android devices.

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June 2015 - Further enhancing the customer experience, Embrace launched MyEmbrace, our online customer portal.

April 2014 - Embrace partnered with Helen Woodward Animal Center, one of America’s top non-profit animal welfare organizations, to help protect pets in their forever homes.

November 2013 - Striving to make pet insurance a household name, Embrace and American Modern Insurance Group worked with Armed Forces Insurance to protect even more cats and dogs.