Laura BennettLaura Bennett

CEO & Co-Founder (aka Chief Embracer)
Start date: July 2003

What is your background?
I hold an honors mathematics degree from the University of Western Ontario, am a life and health actuary (FSA), and hold the chartered financial analyst designation (CFA). I received my MBA, with a concentration in Strategic and Entrepreneurship Management, from the University of Pennsylvania's Wharton School, where I graduated with several university and peer awards. I was also part of the team that won first prize in the Wharton Business Plan Competition in 2003 with a pet insurance company concept.

Prior to my MBA, I worked for The Canada Life Assurance Company in Toronto, Canada, and Dublin, Ireland, in a number of leadership roles, including asset-liability management, strategic planning, and business development. After graduating with my MBA and co-founding Embrace, I became the first pet insurance actuary in the US, bringing an integrative actuarial approach to a complex and undervalued product. I am in my third term as Chairman of the Board of the North American Pet Health Insurance Association, promoting pet insurance awareness and education in the US, and a “Women in Insurance Leadership” winner in 2012 awarded by Insurance Networking News.

Do you have any pets currently?
Lily (peach tabby), Rocket and Rosie (sisters - silver tabby)

What is your favorite pet-related memory?
I have many but one from when I was 9 years old was when my cat Jasper showed up at our school one day and everyone ran to the window to see if he’d climb the fire escape stairs up to our classroom since he seemed to be looking for me. I was secretly pleased but, of course, had to suffer the evil eye of my very stern teacher.

What’s your favorite thing about Embrace?
Embrace is like a child to me and seeing it grow from a business plan to a company that helps thousands of pet parents makes me go a bit teary eyed when I think about it.

What do you like to do in your free time?
Well, that’s in rather short supply around our house (2 young daughters keep us rather busy) but I do like to get up earlier than everyone else on a Saturday and watch a recorded British mystery show for a couple of hours.

What is your favorite quote?
Just do it!

Anything else we should know about you?
My desire to be the first female submarine captain in the Royal Navy obviously didn’t come true.